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�soLUT1oN No. R2013-004
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF DENTON, TEXAS, TO
ADOPT A BRANDING/MARKETING PROPOSAL PRESENTED BY THE ECONOMIC
DEVELOPMENT PARTNERSHIP BOARD FOR A NEW DENTON AIRPORT LOGO, TAG
LINE, ANTHEM AND NAME; AND DECLARING AN EFFECTIVE DATE.
WHEREAS, The Airport Branding/Marlceting Taslc Force (Taslc Force) of the Economic
Development Partnership conducted a study of the Denton Airport guided by the professional
consulting firm of Sullivan-Perkins for the purpose of determining best practices for conducting
business development at Denton Airport; and
WHEREAS, the Task Force presented a proposal to the Economic Development
Partnership Board (EDPB) on October 2, 2012 that was unanimously adopted by the EDPB for
recommendation to the City Council; and
WHEREAS, the EDPB recommends a new Airport Logo, Tag Line, Anthem and Name
for the Denton Municipal Airport; NOW, THEREFORE,
THE CITY COUNCIL OF THE CITY OF DENTON, TEXAS HEREBY RESOLVES:
SECTION 1. The name for the Denton Municipal Airport is hereby changed to become
Denton Enterprise Airport.
SECTION 2. The Denton Enterprise Airport Logo, Tag Line and Anthem are hereby
adopted in substantially the same form as attached to this Resolution and made a part hereof.
SECTION 3. This Resolution sha11 become effective immediately upon its passage and
approval.
PASSED AND APPROVED this the Iz�� day of ����i��� , 2013.
MA A. GH AYOR
ATTEST:
JENNIFER WALTERS, CITY SECRETARY
BY:
APPROVED AS TO LEGAL FORM:
ANITA BURGESS, CITY ATTORNEY
BY: �
ATTAC H M E N T
DENTOI�
ENTERPi����
AI RPO RT
DFW ACCESS,
EXTRAORDINARY BUSINESS.
4 color
Attachment 2
Denton Enterprise Airport
DFW access, extraordinary business.
Welcome to Denton Enterprise Airport, where serving business is the first order of business.
We are in the right place to serve enterprise on the rise. We are advantageously positioned at the top of
the enterprise triangle formed by Denton, Dallas and Fort Worth. So we are the natural choice for
companies doing business in DFW north, offering executives an easier, quicker, more convenient way to
get ahead.
Denton Enterprise Airport is also a convenient stopover for transcontinental flights. Since I-35 East and
West meet at our front door, we are a vital link in the corporate supply chain.
Our airport includes a 7,000 x 150-foot runway, 500,000-square-feet of hangar space, on-site avionics,
superior Fixed Base Operators, full-service aeronautical maintenance and repairs, and a flight school.
And like our area's enterprises, we are primed for continued growth. We have more than 250 acres of
land available for lease development.
Of course, it takes more than just first-rate facilities to land prime business aviation clients. It takes a
commitment to service that is above and beyond. Speed matters, and so does convenience. Style
counts, too. So Denton Enterprise Airport is an easy experience, getting travelers in and out as quicl<ly
and conveniently as possible. We provide not just business aviation, but a business class atmosphere
that high-flying executives — and their spouses — appreciate.
At Denton Enterprise Airport, business travelers will find less congestion, more convenience and easier
access to businesses in our region. The citizens of Denton will find an economic engine, which will
increase our prosperity and prestige and attract new aviation services and surrounding development in
years to come.
With top-flight amenities to serve business and a prime location to provide DFW access, Denton
Enterprise Airport isjust plane easier.