2019-153 Denton Parks Foundation UpdateDate: August 2, 2019 Report No. 2019-154
INFORMAL STAFF REPORT TO MAYOR AND CITY COUNCIL SUBJECT: Denton Parks Foundation Update BACKGROUND: Quarterly update to the Mayor, City Council, and the Parks, Recreation and Beautification Board regarding Denton Parks Foundation efforts. DISCUSSION:
Quarter Three Summary: The Denton Parks Foundation (DPF) Board hired Brooke Moore as Executive Director of the organization effective May 1, 2019. Brooke’s focus over these last two months has been gaining familiarity with the organization and all associated partnerships. Ms. Moore has also updated the
DPF website and online donation portal, established a donor database, and developed monthly e-newsletters. In collaboration with the Denton Parks and Recreation Department (PARD) and Keep Denton Beautiful, Brooke created quarterly volunteer opportunities called “Dig In!” The first event will take place on September 14.
This year, DPF distributed 53 partial scholarships ($6,595) to individuals and families in conjunction with PARD and as well as the financial support from the Denton Benefit League. These scholarships ensured individuals and families, who otherwise could not afford the opportunity, had access to 172 programs and services provided by PARD. Scholarship recipients participated in summer camps including The Mighty Jungle, Wild Wonders, Ocean Commotion,
Building the USA, and more. These scholarships turned kids into ballet dancers, basketball dribblers and soccer players as well as provided much needed after school care, all-day spring break camp and access to pre-k education. The DPF started fundraising efforts for the North Lakes Dog Park. Ms. Moore created a
sponsorship form for North Lakes Dog Park donor solicitation. On June 26, DPF was the beneficiary of all proceeds (totaling $1,042) from the Denton Wine Walk. ON July 18, DPF cohosted a wine and cheese tasting and class, Pour for Paws, with Wine Squared and 10: One Artisan Cheese. Proceeds from the July 18 event will benefit the North Lakes
Dog Park. On September 7, after the Civic Center Pool closes for the season, DPF will host a Splish Splash Doggie Bash at the pool. This will be the first event of its kind in Denton, although dog events at community pools are popular activities across the country. PARD staff helped support and organize the logistics of the event.
Moving forward, DPF is developing its organizational goals and objectives to align with the needs
of PARD. As PARD develops its master plan, DPF will work to support the plan through
Date: August 2, 2019 Report No. 2019-154
investments (facilitation of donations), improvements (engaging community volunteers) and advocacy (promoting PARD efforts). CONCLUSION: With the support of the City of Denton, DPF plans to begin implementation of the dog park sponsorships starting August 5 to aid in support of the construction of the North Lakes Dog Park as well as additional amenities at Wiggly Field in Lake Forest Park. STAFF CONTACT: Gary Packan, Director of the Denton Parks and Recreation Department REQUESTOR:
Brooke Moore, Executive Director of the Denton Parks Foundation brooke@dentonparksfoundation.com Gary Packan, Director of the Denton Parks and Recreation Department PARTICIPTAING DEPARTMENTS:
Denton Parks and Recreation Department STAFF TIME TO COMPLETE REPORT: 2 hours
EXHIBITS:
Exhibit 1 - Dog Park Sponsorship Opportunities
S P O N S O R S H I P O P P O R T U N I T I E S
D O G P A R K
D e n t o n P a r k s F o u n d a t i o n
LEADERS OF THE PACK: $10,000
Unique signage on large park structure
Name recognition in digital media related to the dog park
Recognition on Denton Parks Foundation website until 2021 and Annual Report
Recognition at Opening Day hosted event and opportunity to include promotional materials
in Wag Bags for Splish Splash Doggie Bash
POOCH PATRON: $1,500-$5,000
Shade Structure (3): $10,000
Unique signage on small park structure
Name recognition in minimum one social media post related to the dog park
Recognition on Denton Parks Foundation website until 2021 and Annual Report
Recognition at Opening Day hosted event and opportunity to include promotional materials
in Wag Bags for Splish Splash Doggie Bash
Water Fountains/Stations (5): $5,000
Dog Agility Features (7): $3,500
Benches (10): $2,000
Picnic Table (16): $1,500
DOG'S BEST FRIEND: $50
Small dog bone honoring your favorite pup displayed at the Dog Park for one year
Funds raised through the Denton Parks Foundation Dog Park Campaign will support the
development of the new North Lakes Dog Park as well as provide additional amenities to
both of Denton's dog parks and ongoing maintinance.
SPONSORSHIP PAYMENT & AGREEMENT
Signature:
ONLINE (dentonparksfoundation.com)
CHECK (payable to the Denton Parks Foundation)
CREDIT CARD
Sponsorship Level:Amount:
Billing Name:
Billing Address:
City/State/Zip:
Credit Card Type:
Credit Card Number:
Expiration Date:
Contact Name:
Contact Phone Number:Contact Email:
VIN Number:
The mission of the Denton Parks Foundation is to engage the Denton Community to enhance the mission of
the Denton Parks and Recreation Department to unite, grow and play.
S P O N S O R S H I P O P P O R T U N I T I E S
D O G P A R K
D e n t o n P a r k s F o u n d a t i o n
As a Dog Park Sponsor I agree to the following:
The sponsorship will be for a period of 10 years or the life of the structure sponsored.
To provide trademark logos for promotional materials and marketing use.
No City employee has directly or indirectly solicited or accepted anything of value in return for being
influenced in the performance of an official act
Be forthcoming and advise the City if a sponsorship is concurrent with a planning, permit, or
procurement application or if the donor is in litigation against the City.